Animoca Brands Signs Agreement with Tencent For Groove Planet

Animoca Brands Corporation Limited announced it has entered into an agreement with Tencent to distribute in China one of the company’s mobile games across Tencent’s Android versions of Weixin and Mobile QQ platforms, and the Tencent App Store.

Groove Planet is a music mobile game developed by Animoca Brands that blends clicker and rhythm gameplay with stylized world-building, and that was globally positively received since launching in December 2015. Groove Planet will be distributed in mainland China on Weixin, Mobile QQ, and the Tencent App Store for a period of two years, with an auto-renewal feature for one additional year, on a revenue share agreement.

The combined monthly active users of Weixin and WeChat were 697 million while QQ had 853 million monthly active users (Mobile QQ had 642 million monthly active users), as of 31 December 2015. Tencent App Store is the number one Android-based app store in China.

Source: Animoca