Singapore has the highest annual spend per player in Southeast Asia at $189 across all mobile platforms

Singapore has the lowest percentage of paying mobile gamers at 29%, but those mobile game spenders have far and away the highest annual spend per payer in Southeast Asia at $189 across all platforms. When looking at payers by platform, tablet and mobile phone gamers have the highest average yearly spend compared to payers on other screens. One factor that certainly contributes to the high spend per payer overall is that Singapore has the third highest percapita GDP (PPP) in the world. Strategy games is the most popular mobile genre among non-spenders, while action or adventure games is the most popular mobile genre among Spenders.

Source: 2015 Newzoo Data Explorer