New data from Japan’s biggest video game magazine Famitsu, which tracks the country’s game market, reveals that the country’s game business has hit an all-time high: $9.6 billion dollars in 2014. Japan’s thriving mobile game business is responsible for a huge chunk of that: $ 5.8 billion, an 18 percent year-on-year increase.
According to the “Famitsu Game White Paper 2015″ the global market size is at US$ 54.4 billion for 2014 and the Japanese domestic market for gaming grew 4% year-on-year to US$9.6 billion in 2014. The US$9.6 billion for Japan is a record and includes video games (hardware and software) on the one side as well as “online games” on the other.
The way Famitsu sizes up the market is different from many data providers in the West: the company defines “online games” as content delivered through smartphones, tablets, feature phones and the PC. Famitsu says that segment in Japan was sized at US$6.4 billion in 2014, up 13% year-on-year.
At the same time, the domestic market for video games (hardware and software combined) dropped 11% year-on-year to US$3.2 billion. For the market of apps distributed through smart devices and social games on feature phones, Famitsu calculates with US$5.8 billion (up 18% year-on-year).
This post based on the blog of Serkan Toto, a Tokyo-based game industry consultancy focused on the Japanese market.